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Fruit Jellies Are Trending: Clean Labels and Flavor Fuel Market Expansion
Fruit jellies have moved from nostalgic sweets to trendy, social-media-friendly snacks. Their jiggly texture, vibrant colors, and fruity taste make them highly shareable, and brands are capitalizing on that appeal. Today’s shoppers want treats that feel fun yet responsible, and fruit jellies are adapting accordingly. Clean-label demand is reshaping the category, especially around natural...
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